When it comes to mastering search engine optimization (SEO), there’s a WordPress plugin that’s winning the hearts of website owners everywhere – say hello to Rank Math SEO. This versatile SEO plugin boasts an array of features, including keyword optimization, schema markup, and seamless social media integration which might make it the best SEO plugin for WordPress. The best part? Rank Math caters to users of all experience levels, from complete beginners to digital marketing gurus. With two distinct varieties – Free and Pro – you’re probably wondering which one is the perfect fit for your website’s unique needs.

To help you make an informed decision that caters to your unique needs, let’s delve into the nitty-gritty of each version, comparing their features. By understanding the differences between Rank Math Free and Pro, you’ll be better equipped to choose the ideal version for your specific requirements, ensuring your website thrives in the highly competitive world of online content.

Table of Contents

What is Rank Math?

What’s the buzz about Rank Math? Well, let me tell you, it’s a game-changer in the world of SEO! Rank Math is an innovative WordPress plugin designed to optimize your website’s search engine performance, making it easier for you to climb the ranks and reach your target audience. But how exactly does it work, and why is it becoming the go-to tool for many website owners and content creators? Let’s dive in!

Rank Math is like having your very own SEO expert at your fingertips. It streamlines the optimization process, guiding you through essential steps to ensure your content is primed for search engines. With a user-friendly interface and a plethora of features, it’s no wonder people are raving about this plugin. This is what tracking your website’s statistics with Rank Math looks like:

Analytics-Overview (1)

You might be wondering, “What makes Rank Math stand out from other SEO tools?” Well, for starters, it’s incredibly comprehensive. It offers everything from keyword suggestions and content analysis to schema markup and XML sitemaps. Compared to Yoast SEO, Rank Math definitely gets an extra point. Yoast’s premium users get access to features such as the redirection manager and internal link suggestions, but Rank Math offers these for free. It’s like an all-in-one SEO powerhouse!

But wait, there’s more! Rank Math also boasts a unique scoring system that helps you gauge your content’s optimization level. By providing real-time feedback, it empowers you to make informed decisions and fine-tune your content for maximum impact. 
Another fantastic aspect of Rank Math is its flexibility. It’s designed to cater to users of all skill levels, from SEO novices to seasoned pros. With customizable settings and easy-to-understand recommendations, you’ll be optimizing your content like a pro in no time! If you don’t understand something and therefore want to ask questions you can do so in the Rank Math Facebook group. There is always someone there who responds quickly.

Now, you might be thinking, “This all sounds great, but what’s the catch?” Surprisingly, there isn’t one! Rank Math offers a free version with a robust set of features, making it accessible to everyone. And for those who want even more advanced capabilities, there’s a premium version available at a reasonable price.

Rank Math Free vs Pro: Features Comparison

Features of the free version

Let’s dive into the world of SEO and explore the features offered by the free version of this remarkable tool. We’ll examine the key elements that make it an excellent starting point for optimizing and managing your website’s search engine performance.

1. SEO Analysis

As a highly proficient SEO writer, you must be aware of the importance of a well-optimized article. Rank Math’s comprehensive SEO analysis feature is here to assist you in achieving a top-notch performance. The depth and breadth of this analysis include crucial factors such as keyword optimization, readability, and various other elements that ultimately impact your content’s ranking in search engine results.


Have you ever wondered what makes an article truly stand out? It’s a seamless integration of the right keywords, engaging readability, and adherence to the best SEO practices. The free version of Rank Math is designed to offer you insights into these key areas, enabling you to create content that not only attracts readers but also helps you climb the search engine rankings ladder.

Remember, SEO isn’t an isolated strategy; it’s an integral part of content creation. By incorporating Rank Math’s analysis features into your writing process, you’ll be able to produce highly effective and engaging content that appeals to both – humans and search engines. It’s like having a personal SEO assistant that ensures your work stands out in the highly competitive world of online content.

2. Keyword Optimization

As an SEO writer, you’re probably well aware of the importance of targeting the right keywords within your content. Rank Math’s keyword optimization feature is here to back you up and ensure your content incorporates the most suitable keywords. The plugin not only offers insightful keyword suggestions but also assists you in optimizing your content based on those recommendations.

Do you ever find yourself pondering how to choose the perfect keywords for your articles? It’s no small feat, but Rank Math’s free version provides you with valuable guidance in this area. By offering well-thought-out keyword suggestions, you’ll gain insights into what people are searching for, ultimately allowing you to craft compelling content that truly resonates.

It’s essential to remember that keyword optimization is a significant facet of your content strategy. Properly using Rank Math’s keyword suggestions and optimizing your content accordingly will set you on the path to higher search engine rankings and increased audience engagement. 

3. Essential Schema Markup

Schema markup is a type of code that conveys additional information about your content to search engines. The free version of Rank Math is equipped with basic schema markup capabilities, allowing your content to stand out and significantly improve your website’s presence in SERPs (Search Engine Results Page).

Ever thought about what could give your content that extra something to catch the attention of search engines? Schema markup is the answer! By implementing Rank Math’s basic schema markup, you’ll provide search engines with vital details about your content, enhancing its appeal and making it more accessible to users looking for related information.


Keep in mind that schema markup is not an optional add-on; rather, it’s an integral aspect of your content strategy. By taking advantage of Rank Math’s free version’s schema markup features, you’re setting your content up for success in terms of search engine discoverability and user engagement. Consider it like having a seasoned SEO marketing guru on your team, ensuring your content gets the recognition it deserves.

4. Social Media Integration

In today’s digital world, having a strong presence on social media is essential for your content to reach a wider audience. Rank Math’s free version understands this need and effortlessly integrates with popular social media platforms like Facebook, Twitter, and LinkedIn. This seamless integration makes sharing your content across different channels a breeze, allowing you to effortlessly increase your content’s visibility and engagement.

But why is social media integration so important for your content? Well, imagine your content as a message in a bottle, thrown into the vast ocean of the internet. If you don’t promote it on social media, chances are it’ll get lost amidst the countless other messages floating around. However, with Rank Math’s social media integration, you can ensure that your content gets the exposure it deserves, reaching potential readers who are more likely to be interested in your topic.

Furthermore, this integration not only saves you time and effort in manually sharing your content but also helps you present it more appealingly on social media platforms. Rank Math’s free version ensures that your content’s title, description, and featured image are displayed optimally when shared, making it more likely to catch the attention of potential readers.

Limitations of Rank Math Free

While Rank Math Free does offer a robust set of features for basic SEO optimization, there are some limitations when compared to the Pro version. These limitations may not significantly impact smaller websites or beginners who are just starting with SEO optimization. However, for users with larger websites, more complex SEO needs, or professionals looking to gain a competitive edge, they could find these limitations restricting their ability to execute advanced SEO strategies fully.

Some of the most notable limitations include:

  1. Limited Keyword Rank Tracking: Rank Math Free allows users to optimize their content for up to five focus keywords per post, whereas the Pro version offers advanced keyword rank tracking for up to 500 keywords and daily updates.
  2. No Image SEO: Rank Math Free does not include automatic image SEO features that add missing alt and title tags to images, meaning that users must input this information manually.
  3. Limited Support for Local SEO: Rank Math Free does not include built-in support for local SEO, which can help businesses rank better in local search results and gain more visibility in their service area.
  4. No Google Analytics 4 Integration: The Free version lacks integration with Google Analytics 4, limiting users’ ability to gain deeper insights into their website’s performance and make data-driven decisions.
  5. No Access to Premium Modules: The Pro version includes exclusive access to various premium modules such as news, video, and WooCommerce SEO, which are not available in the Free version.

Despite these limitations, Rank Math Free can still provide a solid foundation for good SEO performance for many users, particularly those just starting or working on a limited budget. Yet, as their website grows, and SEO requirements evolve, they may want to explore the advanced features and performance improvements offered by Rank Math Pro. By upgrading to the Pro version, users can enjoy a more comprehensive and powerful set of SEO tools that can help them enhance their search engine visibility and overall online presence.

Pro version

Ready to level up your SEO game? Let’s explore the fantastic offerings of Rank Math’s Pro version, which not only boasts all the features of the free version but also throws in some cutting-edge extras. Here are a few prominent Pro features that’ll catapult your website’s performance!

1. Advanced Schema Markup

Are you ready to revolutionize your website’s visibility in search engine results pages (SERPs)? With Rank Math Pro, that’s exactly what you’ll achieve! The Pro version offers a fantastic array of advanced schema markup options for your content, encompassing local business schema, recipe schema, and so much more.

So, what does this mean for you and your website? Simply put, advanced schema markup empowers you to communicate more effectively with search engines, making it easier for them to decipher and grasp your content. As a direct consequence, your website will likely appear more prominently in the SERPs, attracting a greater number of clicks.

Picture this scenario: you own a charming cafe tucked away in your neighborhood, known for its delicious homemade treats. By incorporating local business schema and recipe schema into your website, you can truly set your cafe apart from the competition! With these advanced schema markups, search engines can effortlessly showcase your cafe’s unique offerings with eye-catching, rich snippets that compel users to click on your site.

2. Advanced Keyword Optimization

Stepping up your game in the SEO world requires delving into advanced keyword optimization techniques. With the professional edition of Rank Math, you’ll be fully equipped to conquer this terrain, as it includes top-notch features like keyword rank tracking, tailored keyword suggestions, and so much more.

Imagine having your finger on the pulse of your audience when it comes to selecting the most effective keywords for your content – that is precisely what Rank Math’s pro version promises! Say goodbye to aimless guessing and generic keyword choices, as Rank Math’s expert keyword suggestions will guide you towards the best options for your particular content.


Picture this: You’re looking at your website’s analytics, and you can finally witness the steady rise of your keyword ranking – all because you’ve unlocked the true potential of Rank Math’s advanced keyword optimization tools. How satisfying would that feel? With accurate keyword rank tracking, you’ll no longer be in the dark about your content’s performance. Instead, you’ll be in full control, armed with the data you need to make informed decisions that help you skyrocket up search engine rankings.

Leveraging the combined power of keyword rank tracking and tailored keyword suggestions, you’ll quickly see your content rank higher in search results, attract a larger audience, and ultimately grow your online presence. So, are you ready to experience the remarkable benefits of Rank Math’s pro version and its advanced keyword optimization features? Trust us, your content will never be the same!

3. WooCommerce SEO

Are you running an online store powered by WooCommerce? Good news! The pro version of Rank Math comes equipped with cutting-edge SEO capabilities tailor-made for WooCommerce websites. By leveraging these advanced features, you can significantly enhance your store’s online presence, making it more visible on search engine results pages, and ultimately driving more traffic and potential customers to your e-commerce site.

WooCommerce SEO isn’t just about adding the right keywords to your product descriptions. It’s more of a holistic approach to optimizing your entire site to appeal to both search engines and human users alike. With Rank Math’s pro version, you get a user-friendly and powerful plugin to amend all aspects of your WooCommerce store’s SEO.

Rank Math’s pro version offers advanced features like automated image SEO, custom SEO attributes for product variations, support for product schema, optimized breadcrumbs, search engine friendly URLs, and much more. These enhancements work seamlessly with your WooCommerce store, making it easier than ever to improve your site’s rankings and ultimately increase your revenue.

4. Google Analytics 4 Integration

Unlock the vast treasure trove of valuable data about your website’s traffic and user behavior, all just a click away with Rank Math’s user-friendly dashboard. Sifting through this abundance of information becomes a breeze as you set up events, establish goals, and customize dimensions to your liking. Say hello to easily digestible performance reports that can steer your strategies in the right direction and truly empower your decision-making process.

Who wouldn’t want to keep tabs on their website’s progress, am I right? Imagine being that savvy website owner who knows their audience like the back of their hand, tailoring their content to create that perfect user experience – that could be you! By incorporating Google Analytics 4 integration, you can wave goodbye to the uncertainty and confusing jargon, and instead embrace the clarity and specificity brought by Rank Math’s brilliant dashboard.

5. Bulk Editing

Turbocharge your website optimization journey with the power of advanced bulk-editing features for links, meta information, and titles. This incredible time-saving tool allows you to effortlessly manage your SEO settings while maintaining a uniform style across all pages, guaranteeing a seamless and engaging user experience.

Imagine being able to edit multiple aspects of your website in just a few clicks, without the hassle of sifting through countless individual pages. Sounds too good to be true, right? Well, bulk editing is here to make your life easier!

Stay consistent, my friends! Consistency is key when it comes to providing a smooth and enjoyable user experience. Through the magic of bulk editing, maintaining uniformity across all pages becomes a breeze, allowing your site to shine in the eyes of your visitors.

Rank Math Plans Comparison

Are you contemplating investing in Rank Math Pro to optimize your website’s SEO performance? Let’s explore the various Rank Math pro pricing options to find the perfect fit for your needs and budget. Rank Math offers three distinct yearly subscription plans – Pro, Business, and Agency – each designed to cater to your unique requirements and financial limitations. Unfortunately, there is no Rank Math Pro lifetime plan.

Finding the ideal balance between quality SEO tools and affordability can be a bit of a challenge. Thankfully, Rank Math Pro has got you covered with their flexible and budget-conscious pricing plans.


$ 499 per year
  • Supports 500 client websites
  • Track 50,000 Keywords
  • Schema Generator
  • FREE SEO Course
  • 24/7 Priority Support


$ 199 per year
  • Supports 100 client websites
  • Track 10,000 Keywords
  • Schema Generator
  • FREE SEO Course
  • 24/7 Priority Support


$ 59 per year
  • Unlimited personal websites
  • Track 500 Keywords
  • Schema Generator
  • FREE SEO Course
  • 24/7 Support

Related: Rank Math Review – Features, Pricing, Pros, Cons & more

Pro plan

Specifically created for bloggers, individuals, and solopreneurs, the Pro plan offers exceptional value at just $59 per year (excluding VAT). Additionally, you’ll enjoy unlimited personal websites, enabling you to grow and develop your online presence without any restrictions.

As a Pro plan subscriber, you’ll receive 15 free Content AI credits to enhance your content strategy with AI-powered suggestions. Coupled with the ability to track 500 keywords, you’ll have a clear view of your website’s performance and the necessary tools to outshine your competitors.

The Pro plan also comes with a powerful schema generator, simplifying the process of creating structured data essential for improved search engine results. And the icing on the cake? A free SEO course to further sharpen your skills and achieve the online success you’ve been dreaming of.

Of course, Rank Math’s support team is there to back you up every step of the way – the dedicated 24/7 support team will be at your service, ensuring that you make the most of our Pro plan features.

Business plan

Are you an ambitious organization aiming to boost your online footprint? Look no further than the Business Plan – the most popular choice for freelancers, businesses, and agency owners. Designed to help your enterprise flourish, this comprehensive package offers advanced features tailored to suit the demands of growing businesses.

For just $199 per year (excluding VAT), the Business Plan empowers you to easily manage up to 100 client websites. Say goodbye to juggling multiple tools and platforms – all your SEO requirements are skillfully consolidated into one powerful, user-friendly solution.

But that’s not all; the Business Plan also grants you 125 free Content AI credits, allowing you to harness the power of cutting-edge artificial intelligence to create optimized content that engages your target audience. Keep track of 10,000 keywords and stay ahead of the curve with our advanced keyword analytics.

Of course, Rank Math understands the importance of quick and effective support when needed. Therefore, Business Plan subscribers enjoy 24/7 priority support, ensuring that a helping hand is always a click away.

Agency plan

Do you own an agency that manages a large portfolio of client websites? Do you need help optimizing your content and tracking performance? Then the Agency Plan, designed specifically for large agencies, is probably for you.

For just $499 per year (ex VAT), you can take your agency to new heights. The annual subscription covers up to 500 client websites, giving you the flexibility and scalability to grow your business.

But that’s not all! The Agency Plan comes with 600 FREE Content AI Credits, allowing you to create SEO-optimized and engaging content in no time. Say goodbye to tedious, time-consuming content creation – the advanced AI does the heavy lifting for you!

When it comes to tracking your agency’s performance, the plan allows you to track up to 50,000 keywords. With this wealth of analytical power, you can make data-driven decisions to improve your clients’ online visibility and maximize their ROI.

How does this all come together if you’re new to SEO or need a refresher? No problem! Like the other plans, the Agency Plan includes a FREE SEO course to ensure you’re fully equipped to navigate the ever-changing world of SEO. Plus, if you run into roadblocks or need help, you can count on our 24/7 priority support.

>> Click here to view all specifications of the Rank Math price plans <<


What Version Should You Choose?

Deciding between Rank Math’s free version and its premium alternative relies greatly upon the unique requirements of your website. If you’re a beginner in the world of SEO and operate a small-scale site, the free version is likely all you need. On the other hand, for more extensive websites with complex SEO demands, investing in the pro version could be a wise choice.

So, how do you determine which path is best suited for your situation? Start by asking yourself a few key questions: Is mastering SEO a top priority for you at this stage of your online journey? Are you looking to keep expenses to a minimum? If so, the free version might be your perfect fit.

Alternatively, if you’re seeking more advanced features to dominate the search results, it’s worth considering the pro version. This upgraded option offers a plethora of sophisticated tools that will help you stay ahead of your competitors and ensure a top-tier performance. Think of it like choosing between a basic bicycle and a high-performance sports car — both will get you to your destination, but the latter promises a significantly more exciting and efficient journey.

To sum it up, choose Rank Math’s free version if you’re new to SEO or are content with basic functionality. It will provide everything you need to get started and make a solid online presence. However, if your ambitions are greater and you desire more control and advanced capabilities, don’t hesitate to invest in the pro version. After all, succeeding online often means standing out from the crowd, and it’s these advanced features that can help set you apart from your competitors. So, weigh your options and decide which version of Rank Math is best for you to embark on a successful SEO journey.

If you are still in doubt you can check out my Rank Math review. In it, I list the pros and cons, features, screenshots and review the SEO plugin on user interface, performance, pricing and support.


So, there you have it, folks – Rank Math is an impressive WordPress plugin designed to give your website’s SEO a significant boost. With two flavors to choose from – a no-cost option and a feature-rich pro version – you’ve got the flexibility to pick what works best for you. Sure, the free version comes with plenty of handy features, but the pro alternative equips you with top-notch, advanced tools to help catapult your website’s SEO into a whole new dimension.

At the end of the day, the choice is yours: which version will best cater to your website’s unique needs and fit within your budget? Remember, sometimes it’s worth investing a little extra to achieve remarkable results. After all, ‘you get what you pay for,’ right? So, ponder the options carefully and make an informed decision in pursuit of SEO success – whether you’re a beginner dipping your toes into the world of SEO or an experienced pro looking to elevate your game, Rank Math has got you covered. Happy optimizing!

Rank Math Pricing FAQs

Here are some common questions you might have about Rank Math…

Yes, the free version is beginner-friendly, user-friendly, and offers essential features to get started with optimizing your website for search engines.

Rank Math Pro is a premium plugin that requires a yearly subscription. The cost of Rank Math Pro starts at $59 per year for unlimited personal websites.

While Rank Math doesn’t offer a trial period, they offer a 30-day money-back guarantee if you’re not satisfied with the Pro version.

Yes, Rank Math has an easy migration process, allowing you to switch seamlessly from other SEO plugins like Yoast and All in One SEO.

No, Rank Math is designed for users of all experience levels, including those without coding knowledge.

Yes, Rank Math is compatible with most popular WordPress page builders and themes.