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Semrush
SEO Tool
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Overview
What is Semrush?
Semrush is an online marketing platform that offers a range of powerful tools and features to help businesses succeed. Created with the goal of making online marketing easy and effective, Semrush has become a trusted ally for marketers, SEO professionals, content creators, and businesses worldwide.
Since its inception, Semrush has continuously evolved to meet the ever-changing needs of the digital marketing industry. It was founded in 2008 by Oleg Shchegolev and is now considered... one of the leading SEO software suites available. With over 10 million marketing professionals having already used Semrush and numerous international awards under its belt, the platform has established itself as a go-to solution for businesses of all sizes.
Semrush stands out from the crowd due to its extensive features and data insights. The platform provides access to over 24 billion keywords across 130 countries, allowing users to uncover valuable keyword opportunities for their SEO and content marketing strategies. In addition, Semrush enables users to analyze the backlink profiles of any domain, run technical SEO audits, and track their search engine ranking positions on a daily basis.
Another standout feature of Semrush is its ability to track and analyze competitor websites and marketing strategies. By gaining insights into what their competitors are doing, businesses can make informed decisions to stay ahead in the competitive digital landscape. Semrush also offers PPC campaign creation and tracking, content scheduling and posting on social media, and the ability to generate white-labeled or branded reports.
Pros & Cons
Competitive analysis
Competitive analysis
Extensive SEO audit capabilities
Accurate SERP ranking tracking
User-friendly interface and reporting
Delayed data updates
Costly pricing tiers
Pricing from:
$
108.33
Pricing options
Support
Help center
Knowledge base
Support tickets
Video tutorials
Live chat
Facebook
Features
Backlink analytics
Keyword magic tool
Organic research
Backlink audit tool
Keyword overview
Organic traffic insights
Backlink gap
Link building tool
Position tracking
Bulk analysis
Listing management
Ranks
Domain overview
Log file analyzer
Reports
Site audit
Keyword gap
On-page SEO checker
Content marketing calendar
SEO content template
SEO writing assistant
Topic research
Readability checker
Rephraser tool
Advertising research
PLA research
PPC keyword tool
Competitive research
Market explorer
Traffic analytics
Social media tools
Agency growth kit
Pricing
Semrush pricing plans
Pro
-
5 projects
-
500 keywords
-
Domain analytics
Guru
-
15 projects
-
1500 keywords
-
Historical data
Business
-
40 projects
-
5000 keywords
-
API access
The Pro plan is priced at $108.33 per month, it offers 5 projects, 500 keywords to track, and 10,000 results per report. With the Pro plan, you’ll have access to a comprehensive set of SEO, social, and PPC tools, including competitor analysis, keyword research, website audit, and advertising and social media tools.
The Guru plan is priced at $208.33 per month, it includes 15 projects, 1,500 keywords to track, and 30,000 results per report. In addition to all the features of the Pro plan, you’ll also get the Content Marketing Toolkit, historical data, multi-location and device tracking, and Looker Studio integration.
The Business plan, priced at $416.66 per month, offers 40 projects, 5,000 keywords to track, and 50,000 results per report. With the Business plan, you’ll enjoy all the features of the Guru plan, plus additional benefits such as Share of Voice, extended limits, API access, PLA analytics, and free migration from third-party tools.
Semrush also provides a free 7-day trial, allowing users to get a taste of what the platform offers before committing to a paid plan.
Pricing & support details
Free version
Help center
Video tutorials
Free trial
Knowledge base
Live chat
7-day money-back guarantee
Support tickets
Facebook group
Pros and cons
Competitive analysis
Semrush offers robust tools for conducting in-depth competitor research, so you can analyze their strategies, keywords, and backlinks.Powerful keyword research
You can perform thorough keyword analysis, identify high-ranking keywords, and discover new opportunities with the keyword overview and keyword magic tool.Extensive SEO audit capabilities
Semrush provides a comprehensive site audit tool that helps you identify technical SEO issues, optimize on-page elements, and enhance your website’s overall performance. It offers actionable recommendations for improving your site’s SEO health.Accurate SERP ranking tracking
Semrush allows you to track your website’s rankings accurately on search engine result pages (SERPs). You can monitor your progress, identify fluctuations to improve your organic search performance.User-friendly interface and reporting
Semrush offers a user-friendly interface with intuitive navigation, making it easy to access and utilize its wide range of features. The platform also provides visually appealing and customizable reports.
Delayed data updates
Some users have reported that certain data in Semrush, such as backlink data, can be delayed by a day or more. While this delay is often due to external data sources, it can be a limitation for users who require real-time data for their analysis.Costly pricing tiers
Semrush offers different pricing tiers, and while the tool provides extensive features, some users may find the costs to be relatively high.
Related software
Share the knowledge
How-to guides
Review
Semrush reviews
Looking for a powerful SEO tool like Ahrefs? Try Semrush. With over 55+ tools and reports, it’s a popular choice among marketers. Its main features include keyword research, competitor analysis, content marketing solutions, and social media management. Have you tried Semrush? What has been your experience so far?
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